First of all, what is for SEO? It is an acronym for "search engine optimization".
SEO is a science to make your site higher rank in plans (search engine result post). There are several factors that affect your rank. First and very important - internal structure of the site. There are several rules that must be met - if search engines consider an amateur site / spam/unnecessary spammy and indexing evil (and in some cases may even completely drop it in their database).
After some of these rules are respected - search engines apply another variable to the classification of site - backlinks weight and count. There are perhaps more factors, site relating to classification, but those who are a well-kept secret (for these exactly the same reasons - so the SEO people can assign score "natural" site)
What are the backlinks?
If the site "A" has a link to the site "B" - we can tell, this site "B" has an "A" backlink. If "A" is an authority site, it has more weight in the final decision on the position of rank search engine. The idea behind this mechanism is that if the site "A" refers to the site "B", it probably judge as a source of useful information.
Of course, another logical conclusion is, the site backlinks-it is better to be classified. Once again, the idea is, that many sites consider site "B", a trusted resource and link to it. We can already say that a good webmaster will take care of her site, organize, make correct "title" tags structure internal links and so forth (optimizing internal) and will then try to get more backlinks, so that his site to attract more users ("traffic") by search engines.
But what happens if you have a site and now your goal is to rank higher? Or build a site and what to know, will what effort do firstly in the ranks? Or if you are a freelance SEO and must decide the price of your work? Well, now you are studying your competitors. I made my mistakes, when originally in the business of SEO, I just jumped into the Interior, without carefully checking my competitors and then regrets strongly the it. This article gives you advice on how to avoid these errors.
Firstly, you should see how many backlinks have your competitors. You can use any backlink Checker tool to get a list of backlinks for a selected site. Then you have to see how "great" (or "serious") are your competitors. The same above site can see the number of pages of this site Google has indexed (approximately 200 is average site > 1000 is more or less professional, > 10000 - professional website and most likely - difficult).
"PR" for a site - a score of 0 10 is a very broad estimate site by Google. It is most important was once, but still gives quite good assessment of the importance of the site on the web site. After this evaluation, you will have much better understanding of the subject of your search. You realize now how much effort and money requires your subject and you can make your decision on this.
Don't forget, backlinks are a backbone of today global positioning. It may change in the future, but today is a solid fact. Take good care of this knowledge. Good luck!
The Backlink check tool: http://www.backlinklab.com
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